Mass Communications

• Mass Communication 101 - Introduction to Mass Communications

  101 INTRODUCTION TO MASS COMMUNICATIONS 
  (Also listed as Journalism 101) 
  3.0 Units

  MCOMM 101 is a survey course that examines mass communication and its interrelationships with society in the digital age. This introductory course explores the history, institutions, and social impact of mass communication media, including the Internet and social media, print, photography, recordings, film, television, computers, and the role of advertising and public relations. The course includes discussion of theories and effects, economics, technology, law and ethics, global media, media literacy, and social issues, including gender and cultural diversity. Special attention is given to the impact of mass media on how we live and believe as individuals and as a society. Lecture 3 hours.

  Recommended Preparation: Eligibility for ENGL 101.

  Course Typically Offered: Winter/Spring/Summer/ Fall.

  Transfer Credit: CSU, UC, USC. (C-ID JOUR 100)

• Mass Communications 120 - Introduction to Public Relations

  120 INTRODUCTION TO PUBLIC RELATIONS 
  3.0 Units

  MCOMM 120 is a practical guide to effective public relations, its history and its relationship with the media. The course is designed for persons who wish to make public relations a career, untrained persons who are currently or plan to be involved in publicity activities, and for journalism majors or minors who wish to enhance their studies. Lecture 3 hours.

  Prerequisite: None.

  Course Typically Offered: Spring.

  Transfer Credit: CSU.